Once you’ve chosen to sell your home, setting the price is the most important decision you’ll make. No question about it. What I wrote over six months ago in Price Your Home to Sell is worth a second, third and even a fourth reading.
If the real estate agent you’re talking to isn’t telling you the things I’ve written below, you’ve got the wrong agent. Contact Michael Zimmerman or call 808-457-9683 for an appointment immediately.
Major points to consider when deciding on your list price:
- An overpriced home will definitely take longer to sell (if it sells at all).
- If you overprice, you’ll probably receive less than if you priced it correctly to begin with.
- A high asking price does not guarantee a high selling price.
- Buyers do what buyers do — they shop around to find the best value. Make sure you offer the best value.
- Buyers qualified to purchase your home may not even see it if it’s overpriced.
- If your home is priced too high, it will not compare favorably to correctly priced homes in the same price range.
- If you overprice, your listing will likely become stale. Some buyers won’t even come to see it and the ones that do will feel they can aggressively negotiate on price. They assume you will be desperate to sell and that they have little or no competition.
- Carefully consider what comparable homes recently sold for and look at comparable pending sales. These are good indicators of market value.
- Don’t get lost in emotion. No amount of anxiety is going to make buyers pay 10, 20 or 50 thousand dollars over market price for your home.
- Your home is special to you. That’s not true for the buyer, yet.
- Buyers simply do not care how much you "need" to net from your home sale.
Are you considering a home or investment property sale? If so, contact Michael Zimmerman. In addition, check out the seller resources available on my web site.













